About Us

About Us

Goodlife Pharmacy is the fastest growing pharmacy and health hub in East Africa, the #1 pharmacy chain in the region. The company provides trusted pharmaceuticals to customers across the population from convenient locations with a total reach of over 1.2 million people and with close to 80 stores in Kenya and Uganda. Goodlife Plans to expand to over 250 stores,reaching over 5.5 million consumers by 2025

Goodlife offers a range of health services including Blood Pressure monitoring, Blood Glucose and cholesterol testing, Body Mass Index, Vaccinations, Family Nutrition, Doctor Consultations and Laboratory Services in select locations. Co-founded by Dr Josh Ruxin in 2013, with the aim of “Helping the Nation to Look and Feel Good One Person at a Time”, Goodlife focuses on providing high-quality individual customer care at an affordable price and convenient locations across the region.

“We have built the foundation of a Professional Pharmacy Health & Beauty chain, we now want East Africans to start living the Goodlife!”

Josh Ruxin – Executive Chairman

A leader and innovator in the pharma segment, Goodlife is a pharmacy, a wellness center, provider of first line primary healthcare, and has introduced access to clinicians through online doctor services

By increasing access to reliable medication at affordable prices, Goodlife Pharmacies are having a direct impact on the quality of life, and wellness of East Africa’s increasingly affluent population. Goodlife has been endorsed by The Pharmaceutical Society of Kenya, through their Green Cross Audit, as best pharmacy practice in the country. This is in recognition of Goodlife’s ongoing commitment to excellence in pharmacy practice and standards. The Goodlife approach to quality pharmaceuticals, use of innovative technologies across their stores, and customer-centric approach is revolutionizing how healthcare is delivered in East Africa. To-date Goodlife has created over 400 jobs in the fields including Pharmacy, Finance, Administration, ICT, Human Resource, Procurement etc.

Recent upgraded inventory management systems coupled with e- commerce services have enabled Goodlife to meet customers’ expectations efficiently and quickly nationwide, providing health, pharmacy and beauty products conveniently to its valued customers.

Mission and Vision Statement

‘Helping the Nation to Look and Feel Good One Person at a Time’.

Our vision is to be the first-choice primary healthcare and wellness provider in Eastern Africa, reaching the lives of 5 million people by 2022.

Our Values

High quality service delivery to our customers is our priority, with our well-trained personnel, upholding integrity and high ethical standards.
Assured product quality and affordability coupled with innovative technologies to increase the wellbeing of the nation.
Accelerated growth within East Africa that provides both customer convenience and customer proximity.
Strategic partnerships with other health providers to conveniently deliver all-inclusive health solutions to our customers.
Continuously develop programmed that target communities in order to assist alleviate some of the basic medical ailments in the region and create a better, healthier lifestyle for all.

Company Overview

80+

Stores

60,000+

Loyalty Customers

9,000+

Products

400+

Trained Staff

Why choose Goodlife Pharmacy

A leader and innovator in the pharma segment, Goodlife is a pharmacy, a wellness center, provider of first line primary healthcare, and has introduced access to clinicians through online doctor services
Well trained professionally qualified staff
Accessibility with over 85 stores nation wide
Widest range of genuine and authentic products
Online shopping and Whats App Prescription service with best delivery service across the country in less than 3 hours
Direct links to medical health services e.g., Clinicians and Lab services
Instore health Services provided on site

Our Team

A leader and innovator in the pharma segment, Goodlife is a pharmacy, a wellness center, provider of first line primary healthcare, and has introducing access to clinicians through Dial Daktari services.
Amaan Khalfan

Amaan Khalfan

Chief Executive Officer
Justin Melvin

Justin Melvin

Chief Operations Officer
Chris Kieu

Chris Kieu

Group Chief Finance Officer
Ruth Elwak

Ruth Elwak

Head of Human Resources
Dr. Daniel Karuma

Dr. Daniel Karuma

Chief Pharmacist