Goodlife Pharmacy is a fast-growing pharmacy and health hub and only one of its kind in East Africa. The company provides trusted pharmaceuticals to customers across the population from convenient locations – with a total reach of over 1.2 million people with 50 branches in the region. Goodlife offers a range health services including Blood Pressure, Blood Glucose, Body Mass Index, Malaria and Family Nutrition, Doctor Consultations, Laboratory Services in select locations. Co-founded by Dr Josh Ruxin in 2013, with the aim of “Helping the Nation to Look and Feel Good One Person at a Time”, Goodlife focuses on providing high-quality individual customer care at an affordable price and convenient locations across the region.
A leader and innovator in the pharma segment, Goodlife is a pharmacy, a wellness center, provider of first line primary healthcare, and has introducing access to clinicians through Dial Daktari services. By increasing access to reliable medication at affordable prices, Goodlife Pharmacies is having a direct impact on the quality of life, and wellness of East Africa’s increasingly affluent population. The company has quickly grown to over 38 stores, with plans to expand its footprint to 100+ stores over the next five years. Goodlife has been endorsed by The Pharmaceuticals Society of Kenya, through their Green Cross Audit, as best pharmacy practice in the country. This is in recognition of Goodlife’s ongoing commitment to excellence in pharmacy practice and standards. The Goodlife approach to quality pharmaceuticals, use of innovative technologies across their stores, and customer-centric approach is revolutionizing how healthcare is delivered in East Africa. To-date Goodlife has created over 700 jobs, of which approximately 400 are pharmaceutical professionals. Goodlife plans to expand to over 130 stores by 2020, reaching over 5.5 million consumers. On the 23rd November 2016, LeapFrog Investments announced a $22m investment in Goodlife Pharmacies, the largest pharmaceutical investment in East Africa to-date, and provides the capital and strategic partnership that will serve to accelerate Goodlife’s growth journey.