GOODLIFE PHARMACY LTD – EASY ACCESS TO HEALTHCARE
Goodlife Pharmacy Ltd was founded in 2014 with the purchase of five Mimosa Pharmacies and with additional funding from Catalyst investment group and IFC expanded to 19 stores covering the key cities of Kenya, Nairobi, Mombasa and Kisumu, with two stores in Uganda. Leapfrog Investments, an investment group that looks for investments that “change lives at scale,” saw the opportunity to create an East African Pharmacy chain providing easier and superior health care to all communities, and so acquired a majority share in 2016.
“WE ARE TRYING TO ESTABLISH THE HEALTH HUB CONCEPT AS MUCH AS POSSIBLE. LAST YEAR WE INTRODUCED THE WELLNESS 360 PROGRAM, FOR CHRONIC PATIENTS”
It is the only pharmacy company in Kenya to provide truly national coverage, and with that coverage comes a better ability to serve its customers. “We have also added online digital and WhatsApp delivery services. By leveraging the country-wide network, we can guarantee delivery to anywhere in Kenya in under three hours,” Melvin says. “You can call the store, order non-pharmaceutical products online, or contact us via WhatsApp. Our WhatsApp service is manned by Pharmacists who can manage patient prescriptions and provide expert advice. We also provide vaccination services at low prices. Simply book through our WhatsApp number. We started our online and delivery services in early 2022 and now they make up 10% of our sales volume.” Goodlife has also started a membership club that provides unique benefits for all members. “If you sign up for membership you get automatic discounts anywhere in the country, in any Goodlife store,” Melvin says. “Membership also provides free wellness checks. Staff can check glucose levels, body mass index, and blood pressure in the store, prescribing treatments or advising patients to see a doctor if necessary, all in the privacy of our consult rooms.
